Magic Mike’s Guide to Seducing Your Audience (and Leave Them Panting for More)

Magic Mike’s Guide to Seducing Your Audience (and Leave Them Panting for More)

Reader Comments (47)

  1. Amazing post. It was long but kept me reading.

    Imagine Magic Mike waiting for inspiration every night before the show, never knowing what he was going to do on stage until he got there. What if he only worked out when he felt like it instead of every day?

    That was one great quote. I laughed and then thought how it is the reality. We often keep waiting for inspiration and never do what needs to be done.

    I really liked the way you structured the post, first making me think about something and then answering it! Retweeted and shared on Facebook! 🙂

    • Hi, Ishan. This is the reality for most people, I think (and I’ve been guilty of it, too). It’s like that “what’s for dinner?” question every night at 6:00 and scrambling for the answer. (That’s how you get pizza instead of your veggies.) Thanks for sharing!

    • Ishan is right. You continue to read this kind of post… great examples and great choice of dialogues as well.

      Great tips here by the way.

  2. Great article. I guess there’s now a reason for me to be dragged to see this movie.

    As the opening act of a website or even a blog/article, you want to grab the viewers attention. And at the very least provide the relevant content they were searching for.
    I also agree that providing consistent compelling content to support your products is a must. If you have a high quality product, back-it-up with high quality content and information.

  3. A fantastic post Betsy.

    One of the biggest challenge when selling your content is realizing that you are not selling features but benefits. You so rightly point this out when you say the ‘end result to your customer’ is what matters most.

    You got me thinking about how I can start building my reward strategy for loyal fans.

    Much thanks.

    Lovely read once again

  4. “Your peers in the industry are not strictly competition, and acknowledging and promoting them does not diminish your standing.”

    I think you make a great point. There is nothing wrong with sharing other people’s content, especially when your own audience can benefit from it. We can learn a lot from each other, even if we are “competitors.” You have to work against the best to get better.

    • Hi, Nick. This is a stumbling block for a lot of people, and you only have to look at those sharing the stage to see how well it can work with the right attitude.

    • Hi, Yahn. I agree questions can spur interest, but if you don’t ask the right ones at the right time, they can backfire. I prefer painting scenarios the reader can visualize him/herself in, either the pain of the current situation or the joy of the proposed solution.

  5. You know what? From the moment I first saw an advertisement poster for this film on the side of a London bus I kept saying to myself that someone, somewhere, will writie a blog post making a comparison between it and blogging.

    Thanks for not disappointing me! 😛

    • Dean, you got me! A good writer can find inspiration just about anywhere (you should see the posts that don’t make it to the light of day )

  6. I just saw this movie last week. You bring up a lot of great points. When I was watching it I did notice the marketing a little bit too. They really had figured out their customers and how to make it work.

    • So, Julie. Do you give the movie a thumbs up or a thumbs down? (And how professional of you to be thinking about marketing while watching strippers!)

  7. This is the type of blog post that I’m always trying to create. It is informative, entertaining, and filled with additional links to content that is equally as useful. I look forward to reading more of your work.

  8. GREAT article, Betsy! Just doing a re-vamp of one of my websites. Perfect timing for me to apply this advice and ensure I’m alienating some folks — was just wondering about a gigantic cow nose banner that’s going on the site — too “in your face,” I think so. 😉

  9. I like how you’ve applied these lessons to this movie. It’s the first I’ve seen for a movie promoted as nothing more than a strip show. I really relate to the ‘Know what you are really selling’ portion – such a great way to approach business and client service.

  10. I’m with Turner. This may give me a reason to actually watch the film now. Way to go with seducing the reader! I read every…single…word…

  11. I think when writing copy it is easy to get caught up in the things that are important to you. Many times we are too close to it to understand what our prospects/readers need from us to be persuaded. Following your points, and studying the case studies should help keep you on track.

  12. I especially love the “real life” examples like Danielle and Corbett.

    The most poignant piece for me is to reward your fans. I think hooking up your fans with the best stuff is the way to go, and I strive to do that in my business through my content and also with little things they couldn’t get elsewhere.

  13. Awesome post, Betsy. I’ve bookmarked it and don’t know why I wouldn’t come back to it as often as possible. Really in love with it. I am now a follower of Married… as well.



  14. By far the best piece of marketing content I’ve read all day. I didn’t think the article could possibly live up to the title. Long story short, it surpassed it! Thanks for keeping me inspired–and making me want to see Magic Mike again. For purely academic business purposes of course…

  15. My favorite tip from this blog post is creating the “magic” behind content marketing success with a few hours of thoughtful planning, creating a stream of content that really entertains and educates the ideal buyer persona for a company.

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