Do you know this story? A scorpion needs to cross the river. He asks a friendly-looking frog to carry him…
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Copywriting Articles and Advice
The latest copywriting articles and advice from Copyblogger. For an introduction to copywriting, check out Copywriting 101.
37 Seconds to Great Storytelling
Want to be a Better Writer? Get Your Ego Out of the Way
Three Quick Steps to Clear Writing
Romance 101: How to Use Feminine Words That Sell
Dragon Slaying 101: How to Use Heroic Language to Battle Boring Copy
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Does Your Writing Suffer from Purple Overload?
Let’s face it — choosing just the right word can be a lot of fun. Most writers like to play…
The Best of Copyblogger 2009
5 Lessons Learned from a List to Santa (All of Them Can Make You Money)
Should We Be Worried About Fast Food Content?
Warning: Are Your Words Helping or Hurting Your Business?