Here’s an actual conversation I had with Brian, which I may have paraphrased and/or written while getting a massage from a clown:
Brian: “So, do you want to start writing the Wrap again?”
Me: “Sure, sounds like fun. Are people missing it and wondering when it’ll come back?”
Brian: “No, not really. We got all kinds of mail asking when the radio show was going to return, but nobody’s asked about the Wrap.”
Me: “Has anyone specifically said that they’ll complain or cancel their subscription if the Wrap does return?”
Brian: “No. Nobody has said that either.”
Me: “Okay, then.”
So, back by popular demand — you didn’t explicitly protest it, so you get it — announcing the return of the Copyblogger Weekly Wrap!
Here’s what happened this week on Copyblogger:
Monday:
Would You Trade Your Boredom for Stress to Have Your Own Business?
My wife wrestles with this decision all the time. On one hand, she would never trade the boredom of a job for the hair-pulling stress of entrepreneurship as Sonia describes it, but on the other hand she has no choice because she’s shackled to me. It’s as if I’ve taken her hostage. And I think that’s real question this post asks: When’s the last time you took someone hostage? Or it might have something to do with an entrepreneur’s mindset, but I’m not good with symbolism.
Tuesday:
What a Navy SEAL Can Teach You About Becoming a Fearless Writer
Brian’s too nice to come right out and say it (or, more likely, he wants to appear to be too nice to come right out and say it), but the moral of this post is “Don’t be such a wimp.” You can be inspired by other writers, historical role models, or contemporary badasses, but the ultimate perspective-maker for the fear you experience when writing just might be the brave men with the guns.
Wednesday:
How to Become an Unforgettable Writer
Dude. Robert Bruce copied a Charles Bukowski poem into the WordPress posting area and called it Wednesday’s content. That’s the laziest, most ridiculous thing I’ve ever heard, and I’ve heard more than one Maroon 5 song. Go read it, though, because it turned the comments section into a bunch of artsy types wearing berets and smoking while holding their cigarettes “the European way.”
Thursday:
Want to Be a Better Marketer? Start by Becoming a Better Teacher
This post is a roller coaster. Girl writes book and becomes bestselling author; girl becomes teacher and thinks she sucks. Girl discovers that all teachers feel that way. Girl offers six solid tips for dealing and being awesome anyway. It’s basically the same story as in the Robert Redford movie The Natural.
Friday:
Are You Flushing Your Marketing Down the Social Media Toilet?
Ah, the social media toilet. You know that one, right? It’s the one that gets totally full of everyone else’s crap and which you can never flush from your life. Well, this week, Robert and Sonia discuss said toilet along with other mystifying items like Led Zeppelin IV and the strategy of writing bad headlines (or not). Don’t miss this one.
This week’s cool links:
- Is There a Template for Creativity?: In my opinion, this is like asking, “Can drywall be considered a vegetable?” but you can read this post and decide for yourself.
- Why You Need to Turn Your Content Marketing Upside Down: The teaser for this one is “action, not eyeballs.” I don’t think I need to say much else.
- Get The 7-Step Extreme Blog Makeover : It’s an infographic. It’s cool. Ty Pennington is not involved. Check it out.
About the Author: Johnny B. Truant specializes in heretical personal development and business advice. You should sign up for his free series on how to start making more money blogging whether you plan on being heretical yourself or not.
Reader Comments (20)
Johnny B! I actually did miss this, thanks!
I was also missing it ! Its a kind of fun !
I love this and would like to see it again.
Sweet welcome back! Even if I’ve read the posts for the week I love checking out your commentary…kinda like watching Sportscenter even after seeing the game =)
Aw, look at the love!
I never thought about wrap .. wrap .. wrap
I’ve gotten a lot of mileage out of the conversation – do you replace boredom with stress. I think a lot of people do rather than sit back and enjoy a little success.
Rosh
I’m a big fan of the “Wrap”! Glad it’s back!
I Love the weekly wrap. Please keep it up.
It’s baaaaaaaaaaaaack. Yeah!
I never find the time to read the daily posts and relied on the weekly wrap to catch me up. Glad it was resuscitated.
I’m really glad to have The Wrap back!! Missed it.
The wrap is helpful…thanks for bringing it back!
I love the wrap! Especially the cool links – thanks for bringing it back!
Hilarious. Hilariously genius.
Please don’t take away the Wrap again! I love it…it’s all right there, in one email : )
I’m so glad you are back ! Someone with whom to make fun of Copyblogger with (while reading it religiously) !
It’s like Mad Libs.
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