Every writer who has ever lived has lusted after ideas. Where are they, how do I get them, and how…
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13 Timeless Lessons from the Father of Advertising
Why Your Friend with a Creative Job Isn’t the Village Idiot
Smart Choices that Lead to Impressive Content and Copywriting Results
The Professional Dangers of Subterranean Creative Regret
How to Make Yourself Indispensable to a Creative Team
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Creating ‘Craft Content’ for Remarkable Business Results
The term “craft” is a modern trend indicating something that’s been put together with care, appealing to select palates. In…
Permission to Slow Down
Why the Term ‘Experimental Art’ Makes Me Laugh
How to Use the ‘Rule of Three’ to Create Engaging Content
Why It’s So Hard to Make Time for Creativity (and a Creativity Workshop with Sonia that Can Help)