What Does Creativity Mean to You?

What Does Creativity Mean to You?

Reader Comments (50)

  1. Twitter has been great for putting posts like this together. It appears users reply faster than they do via email and you know the feedback will be short (less than 140 char) and sweet.

  2. All of the above answers are terrific.

    I might add, creativity is the ability to ask new specific questions that haven’t been asked before.

    What if?
    How can I improve this?
    How can I solve this problem in a fun way?

  3. Creativity is spilling the ketchup bottle and having the people at the table next to you help clean it up all while you slickly slid your business card in one of their pockets without noticing they’re doing the same thing to you. It must be Sunday as well…and if it’s raining, that helps.


    It’s when you smile and the person next to you sees and smiles too.

    My twitter: https://twitter.com/jfhscribbles

  4. Creativity is the ability to create. To create is to make something new. To think of something new, something unique, some different twist on something that has already been done.

  5. Nice creative concept to elicit interactive responses for this Brian. Using Twitter to welcome thoughtful replies on a quality WebLog.

    As Ken Robinson would say:
    “Creativity is having an original thought which adds value” (paraphrased) .

  6. Human beings tend to get stuck when they replace verbs with abstract nouns (‘creativity’, ‘motivation’, ‘depression’ etc).

    If you label behaviours with a nebulous concept, it becomes harder to decide what to do next. But if you focus on the specific actions you’re taking (or not taking) you’ve got a better chance of finding a creative way forward.

  7. I like how this came together, great post and a great use of Twitter to pull in multiple perspectives. I think there is also a difference between artistic creativity and business creativity.

  8. Great post. I remember having to write an essay about Idea and conception (two words inevitably involving creativity) for a class in university. Not a piece of cake.

    @Mark – Creative Journey Cafe – I agree with you, but how about Creativity is more *answering* these questions, rather than asking them?

  9. What is creativity? Creativity is the ability to post without writing anything yourself. Creativity is taking the definition of efficiency (getting the job done with minimal effort and the least amount of time) and saying it is the definition of creativity.

  10. I personally feel that true creativity results in something useful to others.

    Brian, do you feel that true creativity can result in something useful to just you?

    Also, it might be good to answer what creativity is not to help us answer what creativity is.

    Oh man, it’s early – am I thinking too deep? 😉

    Good post bro. Creativity is big with me.

  11. Scaled all the way back to the most obvious, it’s creating something new.

    As soon as I say that, I can think of all types of exceptions. But… most people do not create. They take what someone else has done and help finish it.

    The creative are the ones who create — they start something worth finishing. I think most people fall in the category of finishers, and could benefit from having a creator in the group.

    On the flipside, most creators could benefit by surrounding themselves with finishers.

    I recently wrote a post on how self-starters shouldn’t think they have to finish the race alone.


  12. Firstly, Creativity versus Creative Thinking – different but overlapping, at the same time.

    * Creativity, in its extreme, is about creating something out of nothing, for no other purpose than to be creative – / – Creative thinking is about focusing on a problem and thinking about how to arrive at a solution where research and anlytical thinking may be important but are not enough *

    – Most human activities involved in creativity fall somewhere between these two extremes.

    A Renaissance artist, for example, might be largely creative (in his work) but must, to some degree, be creative-minded, in many cases, about reflecting some (political / social) message that his patron would expect in the painting, from one degree to another.

    An advertising account planner, for example, might be largely creative-minded (in his / her) work. For example being creative-minded about how to go about doing research, and in particular, creative-minded in coming up with a ‘big idea’ (David Ogilvy) – marketing idea – that is, for an advertising campaign. And, yet, the account planner must have a spark of creativity about him / her in order to inspire the creatives (copywriter / art director) to come up with a great creative concept.

    An advertising art director, for example, probably, falls somewhere (more on the creative side) in between being creative and creative-minded to one degree or another. The art director must be creative in coming up with a creative concept (with the copywriter) but at the same time must focus on his / her creative concept being relevant to the account planner’s creative brief.

    There are lots of other jobs that fit somewhere along the line of being creative to being creative-minded. Going along the creative to creative-minded scale something like this (in general):

    (CREATIVE) musician –> media designer –> inventor / product innovator / product innovator –> brand manager –> entrepreneur –> marketing manager –> company chairman / MD (CREATIVE-MINDED)

    Something like this, perhaps (?!)

  13. Creativity as most people see it, doesn’t exist. It’s a myth perpetuated by people who can’t explain what they do. The process of ‘creativity’ is simply high-speed structure.

    This means that a person, any person, willing to learn a skill, can do so exceedingly well, given the right structure.

    A lack of creativity comes from asking the wrong questions. I can teach anyone, and I mean anyone who’s interested, to draw cartoons for instance. Or write 30-second tv commercials, or write outstanding headlines, or whatever. But I have to ask the student the right question.

    If I say: Can you draw cartoons?
    The answer is no.
    If I say: Can you draw circles, squares and triangles, then answer is always ‘YES’. That is the first step. Asking the right questions.

    Then it comes down to breaking the components into easy-to-use structure. And when that structure is implemented repeatedly, and this could be as few as twenty or thirty times, the brain locks on to a system. And then it implements that system, because it has ease in implmenting that system.

    When other systems are bolted onto that core system, the brain starts processing that one um…’talent’ and creates what is called high-speed processing. It becomes um, second nature. And the more you process, the faster you become. But the more levels you process (the layers of learning) the faster you become as well.

    When you’re so fast that no one can figure out what you’re doing, you’re considered ‘creative.’

    Marketer|Cartoonist|Author|Speaker|Dancer|etc. 🙂

  14. Ya, I really like Twitter as a medium for questions. I wish more people would ask them on there. That being said I don’t understand Twitter functionality that well, so I kinda thought that I was talking to a brick wall when I answered you lol

    Anyway nice post. Cool to see the variety of answers.

  15. Great question! Creativity for me is putting two known thoughts or things together and making something new of it. And: there are creative thinkers who can’t realize their thoughts and there are creative makers who aren’t able to think creative. Both are important and have their significance. Lets give everybody esteem without judging!

  16. http://universityoflove.googlepages.com/

    The link above is just a single page project. I hope people find the creativity that is lying underneath. All functionalities of the website are made out of free internet services.

    Creativity is the ability to create something of worth simply from what is within your grasp.

  17. I really don´t know whether this is a definition of creativity, but I was quite impressed by the words of a late british graphic designer, Milner Gray (1899-1997). He said that there are six salient points in creating anything new. Those are easy to remember as 6 T´s of creativity. Gray also claimed one has to have at least three of these characteristics in order to be considered as “creative mind”. The six T´s are: Talent, Taste, Tecnics, Tact, Talk and Tenacity. I.e if you are talented person, it is not enough to be a man of good ideas, unless you aren´t able to speak those out (Talk). Or having an idea, but don´t have the skills to finalize that (Technics). One also has to be very tenacious and to have faith in own ideas, and so on..

  18. Creativity is the ability to think outside of the box and thus, produce something that no one else would have thought of. It’s the ability to be unique.

  19. Interesting! I was hoping that no-one would use the term, “thinking outside the box”. Wouldn’t you say that it’s one of the least creative phrases on the planet?

    Has anyone come up with a creative replacement for da box?

  20. Creativity – I’m not sure what it is.

    This post and associated comments are interesting but, for me, they miss the point. Creativity is something larger than can be defined in a single line. For me, creativity, is having a mind that is open, open to new ideas, new perspectives, other points of view. In essence a mind that is open to being creative.

    I just read what I wrote and had a flashback to college in the 70’s. Oh well.

  21. I was surprised by Rudy’s suggestion that “creativity (…) means getting the job done with minimal effort and the least amount of time.”

    I think he has confused productivity with creativity. On the other hand, leap changes in productivity are often achieved by creative means.

    On a separate note, I agree with you that creativity requires an action – having a great idea that is not expressed is not a creative act.

    Creativity is what often happens when you enter ‘The Intersection’ (read The Medici effect for an explanation – and thanks Brian Clark from Copyblogger for <a href=”https://copyblogger.com/three-free-resources/”pointing us” in the direction of this wonderful manuscript!).

  22. I woke this morning with this definition for creativity…

    … it’s something that makes a difference in every endeavor. Without it everything will be similar. Without creativity there will be no comparison, no competition, NO BIG DEAL about anything that is exist. It is the reason we see stunning things around us!

  23. Its like I’ve been thinking about it so much, but how do you put it inot words….the feelings? Some people don’t have maps.

  24. well i think…..creativity is something that force us to interact with the world.creatvity is something that has not been there previously.

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