5 Ways to Protect Your Entrepreneurial Confidence

5 Ways to Protect Your Entrepreneurial Confidence

Reader Comments (31)

  1. As always, thanks for a great post, Sonia.

    You shed light on an important debate, I think, namely: the inside-out vs outside-in approach to life. The first is proactive, the second is reactive. This makes such a big difference (especially to our confidence).

    Based on your recommendation, I bought and read “Mindset” by Stanford psychologist Carol S Dweck. The book goes into more detail on how we can cultivate a growth mindset to change the way we view ourselves. It’s a great read and I highly recommend it to anyone who’s interested in learning more about protecting your confidence.

    Focus on the bright spots 🙂


  2. Ignore anyone who is a bad fit for your business.

    That means turning off notices of unsubscribes from your email list. I almost lost out on my biggest campaign ever because it was also the most amount of unsubscribes I ever received.

    That means filtering “bounces” from your web traffic. Why allow people who were not interested in even a second page of your site to jack up your averages in Google Analytics? That’s like judging your romantic life by measuring every person you’ve dated and every person you’ve ever been attracted too. The latter metric will make you feel like a loser.

  3. Hi Sonia,

    First-time reader, already a fan!

    I couldnt agree more on this article, especially on this very phrase ” Confidence naturally ebbs and flows — but it’s a skill that you can improve. ”

    It’s very important for people (entrepreneur or not) to realize that the lack of confidence is not something one cannot get rid of . Like any other skill , confidence is something that can be improved , and mastered .

    There is this speech on Ted.com , about how one can improve its confidence by following this little gimmick that is ” fake it , till you become it ” . I don’t want to to spam , so I’ll let you search for this speech on Ted website , but I highly recommand it since it is really inspiring.

  4. I agree that confidence is an internally generated asset . But sometimes a person needs it kick-started a little before it takes off. Coaches and mentors, such as Mr. Sullivan and you, Sonia, are invaluable.

    “The man of genius inspires us with boundless confidence in our own powers.” Ralph Waldo Emerson

    We are not solitary creatures…individuals, yes; but ones who thrive in community. Alone, we accomplish much.

    But together, confidence compounds and mounts up to push us onward, gaining a powerful momentum that our lonely brothers and sisters may never realize, and envy.

    The army calls it force multiplication. I believe it was Stephen Covey that popularized the term “synergy” – the sum of the whole is greater than its parts.

    Kind regards,

    • Agree — I am reminded of a proverb that Sean d’Souza likes, “To go fast, go alone. To go far, go with a group.”

      Coaches and community are invaluable for helping with those tough days, in my experience …

  5. So much of staying confident is fighting your own Resistance.

    Watch one episode of the Dog Whisperer and see that your Resistance is like a dog.

    Be a dog’s master or it will fill the void and master you.

    Thanks again Sonia!


  6. Hi Sonia,

    The number two point is my favourite. According to Zig Ziglar, he said ‘don’t abandon the winning formula’… I quite agree with him.

    It is better to hone your skill and improve on what you know how to do and have real interest on.

    • #2 is a great point … focus on your strengths. Maximize what you’re good at as opposed to spending time trying to fix and improve the things we naturally struggle with or don’t have an interest. When you use your strengths you feel more confident.

      • #2 is positively powerful, especially when you see it in action. I’m often inspired by high achievers’ answers to journalists’ questions, especially in sports. High achievers – obviously masters at #2 – focus on strengths (theirs) always, even in defeat. A prime example would be Roger Federer. To questions about how bad he must have felt losing that point, set or match, Federer invariably speaks about the strong points, the things he did right, that he thinks will come in handy next time he plays.

  7. Sonia,

    Hi. Thanks for a great post. I found Copyblogger this week and I find the content to be very helpful. I believe in the philosophy of “bright spots” and strive to work them in my life, each day. Some better than others!

    Thank you!


  8. Great post Sonia,

    Brilliant reminder to inject confidence in advance (even when you don’t feel like it) by accessing tools and strength you already have!

    Thank you.

    Kind Regards


  9. Great post on confidence!

    I break out of a confidence funk by reading the testimonials on my website. Also, I created a “Great Job and Thank You” file where I place emails from clients and colleagues. I read and re-read what they wrote. Before I know it, my confidence is re-booted, and I feel like nothing or no one can stop me. 🙂

      • Thank you!

        Another tip is to read your posts that were shared and commented on. There’s bound to be a “Thank You” or “You helped me with (fill in the blank)” or “Great content” in there, somewhere. This will recharge your confidence.

  10. Great Post.

    I always try to focus on what can be, instead of what was and what is. We can’t change the stats that are right now, but we can work on changing them for tomorrow.

    To remind myself that there is more to gain then to lose works always.


  11. What an awesome post! I had been doing that stuff – but sneakily, on the sly, worried about what my friends and family would think. Hehe!

  12. Sonia, I like this post. Great video too! Glad to have the importance of my inner confidence validated by your post. hahaha…see what I did there?

    Seriously, even when we have the proper inside-out viewpoint, we all need methods and suggestions that help us maintain and protect confidence.

  13. I see why you would single out “Entrepreneurial Confidence” for headline
    purposes, but as your post implies, a rose by any other name is still a rose.

    My favorite on your list is number 5 – do not measure/compare yourself to others. Love others, always works. Trust others, sometimes. Compare yourself to others, never. Instead of looking for comparison, look for inspiration.

    Confidence-boosting techniques may work for some people for some of the time, yet all the will power and positive thinking in the world cannot produce change and success if they don’t match what’s constantly directing the confidence mechanism – our self-image. At least it’s my experience. “To change this picture through time-proven methods is so easy and so clear to each of us that it’s no wonder that we overlook them” – not anymore, since your post reminds us of their existence :-] (the quote is from The New Psycho-Cybernetics).

    Part of the challenge is that many mix up personality with self-image, but they’re not the same. Personality is who you are. We didn’t choose it – if you did you probably have a soft spot for the metaphysical. Isn’t it amazing when in a room full of newborns, to see that each already has their personality? So personality ought to be part of #2 on your list, #2: Spend as much time as possible on your bright spots

    By contrast, Self-image, two separate words morphed into one, says it all. If only all of language were this concise …

    Anyhow, other time-proven methods that work for me, my daily power questions (picked up from Tony Robbins) and short meditation on 3 things I’m grateful for and 3 things I didn’t complain about. That last part in particular depends on whether I was stuck in traffic that day or not :-]

  14. Pay as much attention to the compliments as to the critical comments. If you get 59 positive comments and one nasty one, you might find yourself focusing on that one. Just noticing how many more people said good things than bad things can be a confidence booster.

  15. Confidence is a tough one. Many times the doubts come in the middle of the night and can erode even the best attempts at sleep. For me, when I’m feeling down, a trip to the local coffee shop and a little caffeine usually brightens the day. It’s hearing the conversations and the churn of commerce that lifts me up. It’s actually seeing my audience that helps me realize the effort to write and create everyday is really worth it.

  16. Good stuff, Sonia. I like the point about comparing yourself only to yourself. Especially in the marketing and SEO world, it can be difficult to NOT judge one’s self again others. Measure everything internally. If you accomplish a goal that has been alluding for for quite some time, take some time to pat yourself on the back rather than being underwhelmed because someone else got there first.

  17. I really like how you mentioned being careful on social media. I try to tell my readers than anything said online can and will be used against their blogs and communities. If how you act can make it online in any way, you need to act in the most professional manner, possible. Good post!

  18. Having confidence is monumental, without it you’re screwed. Simple as that!

    The key to your brand making or breaking is how much you believe in it. How much you believe in it will get it from A-Z and that is all. You will encounter so many ups, downs, challenges, failures and fallings than I can explain. If you cannot make it through those, having the best of anything won’t supplement that!


  19. I realized and used the 1st, 2nd and 5th. 3 and 4 are pretty interesting and catchy. I will bear that in mind!

    Thanks for useful tips!

    With appreciation

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