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A New Look for Copyblogger in 2020

written by Tim Stoddart
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A New Look for Copyblogger in 2020

Copyblogger partners Darrell Vesterfelt and Tim Stoddart use this episode to talk more specifically about the new content marketing plan for 2020.

Listen on iTunes

Listen on Spotify

It’s been an amazing start to the new year.

For those who haven’t heard, there have been some major changes to the Copyblogger team. At the end of last year, we announced that Brian Clark was back at the head of Copyblogger and that Darrell Vesterfelt join the team.

Then, last week, we announced some new methods of content marketing we plan to teach and then finally, made the announcement of Tim Stoddart joining the team.

It’s all been very exciting.

This week, Tim and Darrell had some time to catch their breath and go into more detail about exactly how some of these changes are taking place. This is an important episode that will set the tone for the rest of the year.

We hope you enjoy the episode!

In this episode, Darrell and Tim talked about:

  • How Copyblogger is restructuring its content and how traditional content marketing distribution is outdated
  • The renewed importance of “series-style” content
  • Why user experience and serving your audience is still priority #1
  • Tips, tricks, and the technical side of strategic SEO
  • How a couple of dynamite pieces of content can completely change your inbound traffic
  • Why 90% of your content will never be seen (and how to change that)
  • Successful examples of modern content strategy, and a teaser for the new Copyblogger member opportunity

The Show Notes

ConvertKit Blog
SmartPassiveIncome.com
Darrell on Twitter
Tim on Twitter
Darrell on Tim’s Podcast

Listen on iTunes

Listen on Spotify

P.S. – Whenever you’re ready, here are 4 ways we can help you:
  1. Copyblogger Academy - Our community gives you 9 full-length marketing courses (over 30 hours of education total), ongoing education, expert Q&A, and more. Join 1500+ members inside.
  2. Content Coaching - If you want hands-on assistance with your content, SEO, social media, or personal brand, we’d be happy to help. Hit that link and enter your information to learn more.
  3. Newsletter Sponsorship - We'll put your product, service, or lead magnet in front of at least 30,000 people. We'll also help you write persuasive copy for it. Fill out the form to see if we're a good fit.
  4. Digital Commerce Partners - If you want us to fully manage your blog and SEO, you can hire our agency partner, who applies our exact methodology. Fill out this form to apply for our program.

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Reader Comments (5)

  1. Thanks Tim, I’ve bookmarked to have a listen one evening having just started back checking the site out (New Year Resolution)

  4. Everyone should bookmark this. The concept of producing the content with the new strategy of publishing Netflix type or series-style information is really awesome. If you have limited information on a particular subject, you can publish the content in one go. This is really a new thing for me.

    Tim, I especially like the part where you talked about organizing the content at one cornerstone subject on the same URL. The advice regarding writing the dynamite content and ending the endless content rat race is really helpful. I think this will certainly add value to my content.

  5. Definitely bookmarked this to listen to it in the car on the way to work. I’m new to the site and found it really useful already.

    I’m just getting started with my blog and content creation and can use every tip and trick I can get!

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