Copyblogger Weekly Wrap: Week of May 9, 2011

This week, I went to Target, bought a $30 desk, built a stand that would raise it 18 inches in the air, stuck my in-laws’ unused treadmill under it, and made myself a walking desk. (I know the monitor needs to move up. You’re looking at the 1.0 iteration.)

Yes, I know it’s a weird thing to do. Yes, I can actually work at it – blogging and all. And yes, there’s something wrong with me.

Why do you ask?

Anyway, here’s what happened this week on Copyblogger:

Monday:

The Ultimate Guide to Twitter Marketing

Want to know ANYTHING about Twitter marketing? And I do mean “anything”? Then you should read this huge collection of resources because everything is in here, including not how to be that idiot on Twitter who everyone is talking about. We all know that guy.

Read the full post here.

Tuesday:

The Simple Sales Strategy that Boosts Your Bottom-Line

I love this because it’s so true. Think choice is good? Yeah, it is… kind of… for a while… when you’re not trying to make a sale. When trying to persuade people to action, fewer choices of action may actually be better. But I want to take this whole idea a step further: a ZERO-option sales strategy! I’ll reduce my best stuff to zero compelling, persuasive offers. And then just watch the money roll in!

Read the full post here.

Wednesday AM:

Do You Like Copyblogger?

This post isn’t like that whiny kid in high school who couldn’t get enough attention. It’s more about you checking out Copyblogger’s Facebook page and… wait for it… “liking” Copyblogger there. Get it? Okay, now go do it.

Read the full post here.

Wednesday PM:

21 Ways to Create Compelling Content When You Don’t Have a Clue

This post is chock full of ideas of how to generate content for your site when you have no idea what to do, create, write, whatever. All are better than what I did once, which was to write about my total failure to have anything to write about. And because I was all out of ideas, even that story wasn’t at all compelling or instructive.

Read the full post here.

Thursday:

Why Your Next Online Marketing Client May Live Next Door

Pshaw. Posts like this one (about how your best market for internet stuff might be local businesses) make light of my struggle to get AWAY from local, seeing as I’d rather live somewhere else. How am I supposed to pretend I live somewhere with culture and sunlight and more than four useable months per year if I concentrate on local? Well, I suppose the money from their business would help, but… small comfort.

Read the full post here.

Friday:

The Secret to Writing Undeletable Emails

The point of this episode of the IMfSP podcast is that you want your emails to be welcome, engaging, and compelling, but I think it’d be awesome if we could learn how to create emails that literally couldn’t be deleted. It’d be like Julien Smith’s pop-over. So awesome.

Read the full post here.

This week’s cool links:

• How Affiliate Marketing Works – A Step by Step Visual: Want to get started in affiliate marketing but don’t understand it all? Read this! (Note: This post is by Sugarrae, NOT Sugar Ray Leonard.)
• Invite your customers onto Twitter: Explaining Twitter to non-Twitter-users is hard and makes you look dumb, in my experience. Here’s how you can get customers to check it out and possibly… gasp! … embrace it.
• 7 Habits of Professional Bloggers: In the history of time, the “7 Habits” meme is second only to the “Yo mama” meme in terms of popularity. Check out how it applies to bloggers.
• When Did Everyone Decide To Pay Themselves Last?: Your own stuff is “yourself.” Social media is “everyone else.” You should spend time on yourself first… now go read this post and put it all together.

About the Author: Johnny B. Truant, who actually does know a thing or two about business, recently debuted his Bullet Sessions coaching — so bring out your questions (and also your dead).