What’s the first thing any business with a website needs?
Traffic, right? Without it, you’re dead in the water.
Your site design might be amazing. Your content might be useful and entertaining. Your salesmanship might be brilliant. But if no one’s visiting your pages, you’ve thrown a great party that no one showed up for.
And we can’t have that, now can we?
And, of course, you need more than raw numbers. You need the right traffic — traffic that will grow your business. Traffic that’s made up of customers.
Over the years, Copyblogger founder Brian Clark has taught me a thing or two about the “Copyblogger method” for pulling the right kind of traffic in. And I’d like to pay that forward by sharing some of those insights with you.
That’s why we’re holding a free webinar next Monday, April 25, on How to Attract the Right Customers To Your Business.
“Attraction” sounds like some kind of magic formula, but actually it’s a well-tested set of principles that work for virtually any topic.
We’re going to talk about:
- The Copyblogger model for attracting the right readers — readers who will translate into customers.
- The “second customer” you need for effective content marketing.
- The two elements you absolutely need to build your traffic. If either of these isn’t working, your content marketing is dead in the water.
- The ten-minute exercise that will help attract the right readers to your site.
- Our favorite technique for accelerating your traffic.
We want to give you an intensive boot camp on finding the traffic you want — and we want to do it for free.
To get all of the details, just leave us your best email address at Authority Rules. We have a series of three kickass webinars for you on the fundamentals of growing your online business, as well as additional articles and a special report by Brian on The 10 Rock-Solid Elements of Online Marketing.
Grab the special report, the articles, and access to the webinars at Authority Rules. It’s all free, and of course, we’ll never share your information with anyone, for any reason.
About the Author: Sonia Simone is co-founder and CMO of Copyblogger Media. Share your highly attractive qualities with Sonia on twitter.
P.S.
Of course, the game doesn’t end with traffic. You have to create engagement, trust, and rapport with the people who come to your site, then present them with appealing offers that convert your fans into customers.
That’s why we’ve got two more webinars coming in the Authority Rules series over the next couple of weeks. We’ll let you know more about those as we get closer to the dates. Don’t miss out on any of the great content — sign up for the series now.
Reader Comments (37)
Mani Viswanathan @ DailyBlogging says
Good to see a series about receiving quality traffic. Will be staying in tune with it.
rakib says
Me too dear…this site has been revealing every secret…we must stay in tune!!!
Jon says
Hi Sonia,
You guys are great. I’m already on the list but will the recordings be made available if we can’t show up for the live show?
Gregory C. says
I have the same question, it is something that will be viewable at a later date?
Sonia Simone says
Yes, I’ll add links to recordings after we wrap it up. We will be doing some live Q&A, though, so if you can make it live that’s great.
Brian Lang says
Unfortunately I won’t be near a computer on the 25th because it’s a school holiday and I have kidlets to watch. So having the webinar recording and any supporting documents available for download would be incredibly useful.
Brian O'Connell says
Cool, I’m looking forward to it! This topic is definitely important in my business, so I am hoping to get some ideas from you guys.
exsuit says
Signing up now! Will definitely be able to use this webinar to help grow my own blog! Cheers and see you Monday!
Kristi Hines says
Definitely going to check it out – I get a lot of traffic, but I think it could be more targeted!
Fisayo @ Secrets of Entrepreneurship says
This is a welcomed development Sonia! Thanks
Ebuka Okonkwo says
” Thatβs why weβre holding a free webinar next Monday, April 25, on How to Attract the Right Customers To Your Business.” – Sonia Simone, CopyBlogger
I will be attending the webinar. I’m in!
I know you guys cry and bury your heads in the sand when we praise you. All the same, I’m going to make you cry one more time. I love CopyBlogger so much my girlfriend calls me all sorts of names, Brian Clark’s devotee, CopyBlogger Shite, fanatic and ….
Guess what? You produce great content and lots of great products.
I’m in for life!
Sonia Simone says
Ha, that’s funny.
If it makes you feel better the first time Brian Clark met me, he made fun of the “shrine to Seth” that was my personal blog. Which, of course, it was. π
Brendon says
Ah yes, the age old traffic problem… story of my life… Having just launched two brand new websites, traffic is exactly what I need… π
See you on the other end…
Nicky Spur says
Looking forward to it.
mike says
The “right” traffic says it all. This notion has to be reinforced often. It’s all about low bounce rate and whether your visitors stuck around because they found what they were looking for.
doug_eike says
I agree that you need to generate the right kind of traffic in order to grow your blog. I have two blogs, and from time to time, I get spikes of traffic that are generated both organically and through referral sites. After the spike, however, the traffic returns to normal, and I see little growth from the visitors during the spiking periods. It’s becoming increasingly clear to me that you have to attract the right kind of visitors in order to retain them. Good article! Thanks.
Sonia Simone says
That’s a great point — if you’re getting lots of eyeballs but they don’t stick around, you have a problem. That’s something we plan to cover in more depth in the second webinar.
David Krug says
Love what you’ve done with the site, although I already miss the old Authority Rules. But very cool what you have going on. Looking forward to the webinars.
Karen Nardella says
I agree Ebuka. They do “produce great content and lots of great products” and I am in for life too. I have not even broke the tip of all that is offered here!
I so happy I stumbled on Copyblogger. Believe it or not, it was only 3 days ago. What is here is exactly what I needed and didn’t even know that something like it existed. I just finished reading “5 Crippling Beliefs” by Jon Morrow and said wow at least 5+ times. I am eager to learn more so that I may become the best writer I am able to and perhaps dream out load that I may make a living doing so, now that is out there! Meanwhile off I go to learn more and…
thank you Sonia, I am looking forward to your webinar series. I am glad to be here.
Sonia Simone says
I’ll tell you a secret — a couple of years ago I was a big old Copyblogger fan girl. π I read the blog every day, commented lots, stuck around, got involved, and I learned everything I could.
So yeah, when I promote something of ours, it’s because I’m still a fan girl. π
Karen Nardella says
My oversite and mistake. I did not mention how good your article “How to Consistently Attract High-Quality
Traffic to Your Site” was and how it lead me to be here. I am looking forward to learning more. Thank you Sonia.
Craig Desmarais says
I just signed up for the webinar and printed the “10 Rock Solid Elements of Effective Online Marketing”. Excited to learn more about building an effective online presence.
See you there!
Anastacia - Web Courses Bangkok says
Am looking forward to it, would be great to learn the tricks of attracting traffic. See ya all there.
Jessica says
Is the time for the webinair already set or will it be sent with the email notification? I live in Germany and it’s a holiday, also with a child, so I have to plan this very carefully. π Looking forward!
Sonia Simone says
Jessica, I just sent out the registration details so you can get the details on how to attend. π
Alex says
Hi Sonia,
Any plans to “gather” all those webinars on your site for “offline” view for those who didn’t attend?
Thanks and good luck!
Sonia Simone says
I doubt they’ll ever be posted here on Copyblogger, but go ahead and register even if you can’t make the live date, we’ll make something work for you. π
Svetlana says
Sonia,
I tried to attend the webinar on my Ipad, but I couldn’t. (I installed the Gotomeeting app for Ipad and I have iOS 3.2 installed).
I am very sorry that I missed the webinar because I really wanted to participate. Will the replay be available?
Sonia Simone says
Svetlana, sure thing, we’ll send links to a replay page for each of the three — as long as you’re signed up at AuthorityRules.com you’ll get everything.
Doug says
Hey Guys … sat in on today’s webinar … loved it. Missed Monday’s though. How can I get a link to an audio file? Thanks! Doug
Sonia Simone says
No worries — when the replay for today’s lesson is ready, I’ll send out links to both. π
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