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by  Brian Clark
on  January 27, 2006

Now Featuring Benefits!

Copywriting

One of the most repeated rules of writing compelling copy is to stress benefits, not features. In other words, identify…

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Brian Clark

Blog Pimping

Selling
Brian Clark

How to Write Headlines That Work

Copywriting Headlines
Brian Clark

To Be or Not to Be?

Copywriting
Brian Clark

SEO Copywriting is Dead

Copywriting SEO Copywriting
Brian Clark

Don’t Read This or the Kitty Gets It!

Copywriting
by  Brian Clark
on  January 10, 2006

Create the Perfect Buying Environment

Blog Psychology

People hate to be sold. But they love to buy. Yes, they want to buy from you. Really! If a…

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Brian Clark

SOLD

Selling
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