Copyblogger’s Email Marketing Masterclass
Become a Savvy Email Marketer, Grow Your Influence, and Make More Money in 2020
Can an 80-year old technology transform the trajectory of your business?
In the case of email, the answer is a resounding “yes.”
Despite decades of technological achievements and thousands of new marketing tools email remains the most powerful tool you can have as a business owner.
It comes down to one simple truth:
There’s no better way to build your audience, connect with your audience, and grow your business than through email marketing.
Email is the most effective way you turn a visitor into a subscriber, and a subscriber into a customer, and a customer into a raving fan.
And yet the vast majority of businesses aren’t using it effectively.
That’s why Copyblogger Partner Darrell Vesterfelt created a masterclass to show you how to use email the right way. He’s helped thousands of people grow their lists … and their businesses.
Introducing Copyblogger’s Email Marketing Masterclass
In this recorded 5-day workshop, you’ll learn the skills and strategies of an email marketing master that you can start using in your business right away.
Email marketing is the golden ticket to grow your audience, influence, and ultimately your business.
With email marketing, you own your platform.
Here’s what that means: On any other platform, whether it’s YouTube, Facebook, or even Google search results, you don’t own the platform — they do.
They control who sees your content and who doesn’t, and if they decide to change their approach or algorithm, you’re stuck.
With email, you own your list. When someone signs up and gives you their email address, you get to keep it. You can contact them directly using personal information they freely gave to you.
And if you decide you don’t like your email software, you can just download your list and move to a different one.
Your audience goes with you.
The importance of this is hard to overstate. With every other platform, your business — your livelihood — is completely at their mercy.
That’s not a good place to be, which is why email marketing is so important to get right.
That, combined with the intimate nature of email (it’s a direct message to their inbox), makes it uniquely powerful to grow your business.
Here’s what you’ll learn in this workshop.
The Advanced List Growth
It’s all about growth, and not the stuff you’ve read on a thousand blog posts. These are real-world, proven ways to build your list so that your business grows too (that means money in the bank).
Unlocking Your Lists’ True Potential
Would you talk to your lawyer the same way you talk to your grandmother? Of course not (unless your grandmother is your lawyer). In the same way, you should talk to your subscribers differently depending on who they are and where they came from. To do that, you need to segment.
Automation
Imagine having a sales rep who sounded exactly like you, never needed to sleep or eat, and could talk to 10,000 people at once. That’s the power of automation (when you follow a few key principles).
Optimizing your list
Email isn’t a one-and-done solution. Like anything healthy, it requires care, attention, and occasional pruning. Learn how to maintain your list so your subscribers actually get your emails and respond with enthusiasm.
Ask Darrell Anything
Darrell answers questions and discusses topics submitted by the audience.
Masterclass Information
The Copyblogger Email Marketing Masterclass is built for all types of content creators who want to grow their business and influence.
You don’t need another online course you won’t use.
You could easily spend hundreds of dollars on “premium” courses that will teach you everything Darrell is going to show you in this Masterclass. Don’t waste money on a course that doesn’t help you get real results. When you sign up for the Copyblogger Email Marketing Masterclass, you will be given specific instructions that you can implement in your writing the same day.
Growing your business is all about knowing your customers.
It’s about connection.
It’s about building relationships.
It’s about having a direct line of communication to your audience.
And the best way to do that is with email marketing.
Register for Copyblogger’s Email Marketing Masterclass
Here’s what you get:
- Full access to the four recorded training calls.
- Helpful exercises and worksheets.
- Recorded Q&A Call where Darrell answers audience questions.
- Lifetime access to the content.
About the Host
Frequently Asked Questions
How long do I get access to the content?
Forever. Once you buy, you get lifetime access to all of the masterclass content.
What if I’m completely new to email marketing? Will this be too advanced for me?
Not at all, this is perfect for anyone who wants to get started with email marketing on the right foot. Darrell covers the essentials you need to start making an impact with your emails, and gives you simple, practical information you can start using right away.
What do I do if I need help?
If you need help at any time, you can email us at help@copyblogger.com.