How to Create Content That Converts

How to Create Content That Converts

Reader Comments (16)

  1. Looking forward to checking this out right now.

    In my experience, there are some niches, industries and products that are much tougher than others when it comes to creating content that converts and is valuable/not-too-selly.

    Finding the right mix of persuasiveness, educational and entertainment value can be tricky. Likes, shares and comments are nice, but they don’t pay the bills. 🙂

  2. I think I will take a look at this, because I have always struggled with what is the best way to use the content. I generally outsource my writing because I really am not good at writing either. I think this will help me be able to clearly explain to my writers what I need in my content. Thank you.

  3. I already finished “The business case for agile content marketing” and you know something I am feeling good. Its amazing.

  4. Always good to see another fellow website posting information about this. There’s so many of these absolutely key ebooks out there now that it seems tutorials are a reason to buy a tablet in and of itself.

  5. Good content first and foremost takes care of someone else’s need. Your needs come last. If you’re not putting the visitor first in the pages you create, you’re not creating good copy.

  6. I LOVE your books! Great addition to StudioPress. I use Scribe every day and while it is an amazing tool, your books give very practical guidance on how to talk to human and spider alike! Thank you!

  7. I’m curious which social media share plugin you are using on copyblogger (the one that puts the FB, etc share buttons at the top and bottom of each post)? Thx

  8. Hi Brian,

    Thanks for creating and sharing these useful eBooks with us.
    I think, the framework that you mentioned is excellent.
    My question: When you focus on the Hero (your audience), you know that the Hero is carrying some misconceptions about his dreams, desires or hopes and that misconception is rooted in his mind. How to communicate them “what are the resistance points that causes them to Resist the Call?”

    I hope you got what I’m trying to communicate. If not, I will make it clear in next comment.


  9. Early on in this eBook I KNEW I felt Joseph Campbell underpinnings. Great stuff. Soon as I finish Aesop’s Fables and Sugarman I’ve got to read some Campbell.

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