50 LinkedIn Post Templates: Based on Influencer's Top Posts

Most LinkedIn post templates offer frameworks, like:

What’s a failure story and what did you learn?
What’s your blueprint for (specific process)?
What are your top three tips for (specific pain point)?

These frameworks are still effective, but I still find them limiting for a few reasons:

They aren’t the only frameworks that work – and they often cater to a professional (and somewhat generic) tone of voice.
The success of the post still depends on the topic of content you place in that framework.
Frameworks are great, but you still have to come up with your own creative hook.

To solve these problems, we studied the top performing posts of 50 LinkedIn influencers and broke down each of their posts into LinkedIn post templates.

I’ll also explain why I think the LinkedIn post performed so well (e.g., was there something unique about the topic selected?) and what you can learn about that topic.

Therefore, these post templates not only give you very specific hook and copywriting ideas, but they also hopefully inspire you to look beyond the most commonly mentioned LinkedIn post frameworks.

50 LinkedIn Post Templates

Template #1: Reno Perry

This is an image and text based post that likely performed well because of the message in the image. Plenty of people on LinkedIn are doomscrolling or struggling to find a job, so publishing a post that’s relatable is

Template:

What’s a struggle you went through that your audience can relate to?

5 Tips that helped you navigate the challenge

Tip #1
Tip #2
Tip #3
Tip #4
Tip #5

5 Questions to reflect on as you navigate the challenge.

Question #1
Question #2
Question #3
Question #4
Question #5

Reshare ♻ to help someone in your network.

And give me a follow for more posts like this.

📌 Need help with (Problem)? Each month, I help a select number of professionals (accomplish dream outcome). DM me or check the link in my bio.

See full template here.

Template #2: Colby Kultger

The “X Skills for Y” framework is fairly common, but this LinkedIn post likely earned a lot of engagement simply because it was framed with a quote that resonates with a wide audience.

If you target a wider audience, you have a much higher chance of increasing engagement, though keep in mind that not all engagement is equally valuable.

If your goal is to earn the attention of CMOs and convince them that you’re the authority they need to work with, this post probably isn’t the best post to accomplish that goal.

Template:

How to become indispensable at (X).

7 underrated (X) skills everyone should know:

Skill #1

↳ 2 explanatory sentences

Skill #2

↳ 2 explanatory sentences

Skill #3

↳ 2 explanatory sentences

Skill #4

↳ 2 explanatory sentences

Skill #5

↳ 2 explanatory sentences

Skill #6

↳ 2 explanatory sentences

Skill #7

↳ 2 explanatory sentences

The best way to (accomplish X)?

Become (Y).

♻️ Repost this if it resonated.

See full post here.

Template #3: Dr. Carolyn Frost

This template also targets a wide audience, and each statement highlights an uncomfortable truth that most people have likely felt.

Yet this framework is fundamentally 12 different ways to solve a problem with a single explanation of why it works.

For example, you could apply this same framework to SEO.

In this scenario, the problem may be that traditional link building by spamming guest posts doesn’t work. Instead, you introduce 12 alternative link building techniques and include a one liner of why they work.

Template:

Stop (painful action that doesn’t work anyway).

These 12 (solutions) that (deliver desired outcome) 👇🏼

I used to (do the thing that doesn’t work):

– Example #1

– Example #2

– Example #3

Everything changed when I switched to these 12 (solutions)

1) Solution #1

↳ Why it works

2) Solution #2

↳ Why it works

3) Solution #3

↳ Why it works

4) Solution #4

↳ Why it works

5) Solution #5

↳ Why it works

6) Solution #6

↳ Why it works

7) Solution #7

↳ Why it works

8) Solution #8

↳ Why it works

9) Solution #9

↳ Why it works

10) Solution #10

↳ Why it works

11) Solution #11

↳ Why it works

12) Solution #12

↳ Why it works

♻️ Repost to help your network protect their time and energy

🔔 Follow me (name) for more strategies to succeed with confidence.

See full post here.

Template #4: Noemi Kis

This is another quote that resonates with a wide audience, and similar to some of the other posts, it also has a “self care” message.

I’ve noticed these “self care” messages tend to perform very well, because they resonate with any person. It’s also structured in a “mistake to avoid” framework.

You can use this mistake framework for any type of content.

Template:

The most expensive (industry) mistake:

(one liner of that mistake)

After X+ years in (industry) I realised:

(Harsh realization)

That’s not an opinion. It’s fact.

When you (make X mistake):

→ X happens, Y negative impact on you

Instead, (solution).

Here’s how:

1/ First Tip of The Solution

– Relevant action item

2/ Second Tip of The Solution

– Relevant action item

3/ Third Tip of The Solution

– Relevant action item

♻️ Repost to spread the message!

Follow (your name) for more.

See full post here.

Template #5: Katie A.

This post is a departure from the more traditional, professional LinkedIn content style and takes a more casual tone you might expect on other social media platforms like Instagram or Facebook.

It’s an excellent example that each person has their own tone and style.

It might not be the right tone or style for you, but it proves that you can adopt just about any style to work on LinkedIn.

Template:

How do people react when you tell people about this attribute?

(This ALWAYS shocks people when they ask me … 😱

And for a while… I was actually HESITANT to tell people 😭)

Set Up: What’s the one attribute you’re self conscious about?

Solution: Why is it a strength rather than a weakness?

Here are my top tips for (solution to negative attribute):

1. Solution #1: How you did it/explanation

2. Solution #2: How you did it/explanation

3. Solution #3: How you did it/explanation

4. Solution #4: How you did it/explanation

5. Solution #5: How you did it/explanation

6. Solution #6: How you did it/explanation

7. Solution #7: How you did it/explanation

Do you agree that (attribute) should never be a limiting factor? Let me know in the comments.

And make sure to REPOST to share this message!!! ♻️

See full post here.

Template #6: Megha Sharma

This post template is designed to illustrate a story of a process you use in your business.

Personal experience posts are excellent because they show not only how you think as a thought leader, but they’re also more engaging because they illustrate the principle.

Also, this post adds personal pictures from the team. Whenever you can capture real pictures of people, it can help.

Template:

What’s one thing you do in your company that you learned from experience?

Case Study:

How did a similar situation arise in your company?
How did the events unfold? (The conversation, the conflict, etc.)

Solution: “Now at (company) we live by X”

→ Step 1

→ Step 2

→ Step 3

Results and Why?

How has this impacted the company and why do you believe this is important?

See full post here.

Template #7: Scott Caputo

This framework is designed to help you identify a mistake that isn’t always immediately apparent.

Then, it breaks down the step by step process of how each event unfolds. The goal of this post isn’t necessarily to provide a solution, but rather make people aware of how a negative event occurs.

And, if you can accurately articulate a pain point that’s hard to pin down, people tend to engage.

Template:

There’s a Hidden Cost of (X mistake).⁣

(and it will make or break X)⁣

Pain Point Aggravation:

⁣When (negative result of mistake) happens, it’s an indication of (mistake)

⁣

→ (Thing you’re currently doing) doesn’t tell the full story

→ (Negative result) does

⁣

A Step by Step Breakdown of How The Negative Even Unfolds:

⁣

1. Step 1 of the event

↳ Explanation

⁣

2. Step 2 of the event

↳ Explanation

↳ Explanation⁣

3. Step 3 of the event

↳ Explanation

↳ Explanation⁣

4. Step 4 of the event

↳ Explanation

↳ Explanation⁣

5. Step 5 of the event

↳ Explanation

↳ Explanation⁣

6. Step 6 of the event

↳ Explanation

↳ Explanation⁣

7. Step 7 of the event

↳ Explanation

↳ Explanation⁣

⁣⁣

To learn more:⁣

1. Like this post⁣

2. Follow(your name)

3. Share with your network⁣

4. Join my newsletter: (link)

See full post here.

Template #8: Jade Bonacolta

This post includes a video clip from Jesse Itzler, and it’s an excellent example of how you can repurpose your own content or someone else’s content (with their permission) to create a unique LinkedIn post.

Here, Jade took an idea from another influencer and then created an actionable framework around it.

Template:

What’s an interview or quote that has stuck with you?

Here are 3 questions to ask yourself to achieve (goal):

(Explanation of why the goal is important)

Framework:

Take 5-10 minutes today to ask yourself:

1. Question #1 (Explanation of why it’s important)

2. Questions #2 (Explanation of why it’s important)

3. Question #3: (Explanation of why it’s important)

The key to these prompts is consistency over intensity.

➟ Spend just 5-10 minutes each week with these questions.

➟ Write without editing or judging.

➟ Over time, you’ll build a detailed map of (x).

See full post here.

Template #9: Matt Schnuck

This post features Steve Jobs’ favorite piece of art, and provides an explanation of why and a key takeaway.

You can also look at a famous founder’s favorite book, quote, art, etc., and analyze the takeaway from it.

Template:

This was (famous person’s) favorite (object).

Here’s why:

Explanation of why it was their favorite object and how that principle is reflected in their business/work.

Takeaway

What’s the main takeaway from this story, and how can a reader take action?

What does this story mean to you?

Ask the audience a question of what it means to them and how they’ll take action.

♻ Repost to your network to help others.

And follow (your name) for more.

See full post here.

Template #10: Harish Kumar

This is an actionable LinkedIn carousel that includes a template people can use.

Look at the workflows and processes you use internally and turn them into actionable templates LinkedIn followers can use.

Template:

How to (X Task Your Audience Does Frequently) :

What do most people do wrong when executing this task?

How should they correct it?

Example:

How to execute this task more effectively

(Template #1)

(Template #2)

(Template #3)

Important Notes:

1. Tip

2. Tip

3. Tip

➡️ Follow (your name) for more valuable (information on X)

Template #11: Tom Hunt

This post is a great framing for a contrarian opinion. Think about a best practice you don’t follow.

Then, create a hook that tells a story illustrating how you don’t follow that best practice advice.

The body of the post is then an explanation of the flaws with that best practice advice and then transition to what you do instead.

Template:

What action did you recently take that illustrates you went against a specific piece of best practice advice?

Why?

Specific contextual detail justifying the rationality behind your actions
Specific contextual detail justifying the rationality behind your actions
Specific contextual detail justifying the rationality behind your actions

Instead, I do (term you coined).

HINT: the opposite of X.

Here’s how it works:

Detail
Detail
Detail
Detail
Detail

Agree?

Here’s the full post.

Template #12: Greg Isenburg

This post from Greg Isenburg mixes newsjacking (Deepseek’s recent success) with a contrarian opinion (GPT wrapper startups are NOT worthless).

Look at recent industry news that defies a popular belief and use it to explain why that belief is wrong.

Template:

(Event) just proved (popular belief is wrong)

State the unpopular belief and why it’s wrong.

Provide evidence from the news justifying why it’s wrong.

Explain your point of view. What do you really believe?

Link to your offer.

Link to a free guide

Link to any other free resources.

Here is the full post.

Template #13: April Little

This is another post that likely performed well because of the content of the post.

It’s a unique take on a somewhat sensitive topic (what other people say about you) and is framed in a vulnerable story from personal experience.

Template:

What’s a harsh reality of your industry that impacts outcomes, but isn’t necessarily something you can directly control?

Story: What’s a story where you’ve personally experienced this harsh reality?

Resolution: How did you stop the negative outcome, avoid it, or fix it?

Specifics: What are three specific action items you took that prevented a negative outcome?

Hi, I’m (name), and I specialize in (X).

Here’s the full post.

Template #14 Charlie Hills

This is an interesting LinkedIn post because it’s actually a collaboration. Two LinkedIn influencers worked together to create a carousel and then both published it on their websites.

Therefore, it’s important to realize that the post format alone may not be what made this post so successful.

However, the content itself still follows an excellent, repeatable framework that anyone can use. Simply share an audit workflow or process that you use (ideally with AI).

Template:

Most people guess (repeatable task people in your industry perform).

But (insert AI tool) can help you analyze it.

Only 3 steps:

1. Step 1

Action item

2. Step 2

Action item

3. Step 3

Action item

(Include any specific prompts used)

Bonus: Visualise your connections’ companies and roles.

With (X AI tool), you get real insights – not just guesses.

Follow (name) + (influencer you collaborated with). Repost to help others.

Here’s the full post.

Template #15: Luke Matthews

Most LinkedIn posts tell people what they need to do, which can feel overwhelming.

This template tells people what they should quit.

You can tailor this template to your own industry. What should industry professionals quit doing? While this particular creator used it from an angle of how he’s dealing with burnout, this template could easily be applied to tactics that only produce subpar results.

Template:

2025 taught me how to quit.

In July, I quit X.

In August, I quit X

In September, I quit X

In October, I quit X

In November, I quit X

In December, I closed X

In 2025, I quit a lot of things.

I did not hit one million dollars in revenue.

↳ but I did not sell my soul for a big bag.

I quit my agency because X.

I quit a new course launch because X.

I quit the growth game X

I’m confident I made the right choice.

Here’s the full post.

Template #16: Alex Banks

This post takes an overhyped trend and then calls out people who claim to leverage it, but aren’t actually improving results.

This is a great framework you can use for almost any overhyped trend, though it’s particularly effective for AI.

Think about overhyped trends in your industry. Then, you can use this framework to highlight a way many people are leveraging the trend that is ineffective.

Template:

Every (your industry) company in 2025:

“We’ve (how they’ve leveraged the overhyped trend)”

What they actually did:

(Explanation of what they’ve actually done which isn’t very effective)

Companies are rushing to (adopt trend) because:

Reason 1
Reason 2
Reason 3
Reason 4
Reason 5

But there’s a deeper problem.

(explanation)

The hard truth:

My take:

(explanation of your take)

Follow me (name) for daily AI highlights and insights.

Want to start leveraging AI?

Subscribe to my newsletter: (link)

See full post here.

Template #17: Dan Go

Dan Go has made a name for himself as the “fit founder” expert, and his top performing post is an X thread he repurposed on LinkedIn that discusses the dangers of phone addiction.

This post likely performed well because it touches on a topic everyone is aware and guilty of (chronic phone overuse) and breaks down the negative consequences of it using scientific data.

Then, he lays out a step by step framework to avoid phone overuse.

To duplicate this post, what’s a “bad habit” most people in your industry have? Then, lay out the negative consequences of it using data and provide a step by step solution.

Template:

This 2 minute thread will save you (significant yet real promise)

Intro: The average person (does bad habit)

The Consequence: How much is that bad habit costing that person?

Data: What data proves other negative consequences of that habit?

Additional Dangers of (Bad Habit):

Danger
Danger
Danger
Danger
Danger

Symptoms of (Bad Habit)

Symptom
Symptom
Symptom
Symptom
Symptom

How to break the habit:

Tip 1 + Explanation

Tip 2 + Explanation

Tip 3 + Explanation

Tip 4 + Explanation

Tip 5 + Explanation

Tip 6 + Explanation

Tip 7 + Explanation

Tip 8 + Explanation

Tip 9 + Explanation

Tip 10 + Explanation

See full post here.

Template #18: Charles Miller

This is the top performing post from my business partner Charles Miller, and it’s actually a post he repurposed (with permission) from a friend and then added several of his own tips.

The post template is a fairly simple framework; eight persuasion frameworks.

However, it likely performed well because it features a well designed carousel that illustrates each persuasion technique. Specifically, they feature side by side scenarios – one scenario leveraging the and another that does not.

The contrast demonstrated with a visual makes it much more effective.

Template:

1. Framework #1

Explanation

2. Framework #1

Explanation

3. Framework #1

Explanation

4. Framework #1

Explanation

5. Framework #1

Explanation

6. Framework #1

Explanation

7. Framework #1

Explanation

8. Framework #1

Explanation

See full post here.

Template #19: Tony Jamous

This post template identifies a framework used by a well known organization and then the author (Tony) shows how he uses that framework in his own organization and why it works.

Template:

(Organization) didn’t just (X)

They redefined what (Y) looks like.

It’s about (core philosophy).

Here’s what I’ve seen building (your brand) with a similar philosophy:

Anecdote
Anecdote
Anecdote
Anecdote
Anecdote

When companies (execute philosophy):

Benefit
Benefit

Yet too many companies are clinging to (opposite of core philosophy).

The future of work is (core philosophy).

And it’s already here.

♻️ Repost if you believe in this shift

🔔 Follow me, (name), for more on (your area of expertise).

Check out the link in the comments for more.

See full post here.

Template #20: Dawn Choo

This post template is a cheat sheet and also includes a graphic with a visual representation of the cheat sheet.

The template is relatively straightforward – just identify an audit you execute repeatedly and then create a post that illustrates that process.

The key to succeeding with this particular template is also including a graphic of the audit.

Template:

Your (X) is useless, if your data is a mess.

11 easy steps for an impactful analysis 👇

Step 1
Step 2
Step 3
Step 4
Step 5
Step 6
Step 7
Step 8
Step 9
Step 10

Pain Point 1? Start here → (link to an offer)

Pain Point 2? Start here → (link to an offer)

Pain Point 3? Start here → (link to an offer)

See full post here.

Template #21: Mariya Valeva

This post template takes a topic that isn’t necessarily controversial, but does have divided opinions – remote work.

Then, Mariya explains her point of view on the topic and explains the benefits of her side of the argument.

To use this template, select a topic where there are divided opinions in your industry and then use your own personal experience to explain your side of the argument.

Template:

“(supportive quote for your side of the argument from an influencer)”

(Anecdote from your personal experience demonstrating that you agree)

Here’s what executing (your side of the argument) looks like:

Specific detail
Specific detail
Specific detail
Specific detail
Specific detail

Here’s what happens when (people take your side of the argument):

Benefit
Benefit
Benefit
Benefit
Benefit

The truth about (controversial topic):

What (controversial topic) really exposes:

1. Fundamental Principle

↳ Question

2. Fundamental Principle

↳ Question

3. Fundamental Principle

↳ Question

Remember:

X isn’t about Y.

It’s about Z.

The future of work isn’t about location.

It’s about delivering results.

Where do you stand on this?

♻️ Share this with leaders who trust their teams

And follow (name) for more

See full post here.

Template #22: Precious Obo

Sometimes the best LinkedIn posts are simply sharing milestones and what you learned from them.

Template:

X (time) ago I was at (number) – Today I hit (new milestone)

Before I felt:

Emotion
Emotion
Emotion
Emotion

Today:

I’ve done X
I’ve done Y
I’ve done Z

A lot can happen in (timeframe).

(Expressing your gratitude to your followers)

See full post here.

Template #23: Anna York

Sometimes the most successful LinkedIn posts simply share a handful of different educational resources. These could be courses, guides, blog posts, templates or really any content that people can use to level up their skillset.

The key is to explain how each course differs from the others and what people can expect to learn.

Template:

6 best (industry) courses to become a certified (professional).

Numbers explained:

1. Course – (1 liner description)

↳The topics covered in this training course are:

Topic
Topic
Topic
Topic

Link:

2. Course 2 – (1 liner description)

↳The topics covered in this training course are:

Topic
Topic
Topic
Topic

Link:

2. Course 3 – (1 liner description)

↳The topics covered in this training course are:

Topic
Topic
Topic
Topic

Link:

2. Course 4 – (1 liner description)

↳The topics covered in this training course are:

Topic
Topic
Topic
Topic

Link:

2. Course 5 – (1 liner description)

↳The topics covered in this training course are:

Topic
Topic
Topic
Topic

Link:

2. Course 6 – (1 liner description)

↳The topics covered in this training course are:

Topic
Topic
Topic
Topic

👉 Get certified and become a (X) expert in 2025.

Happy learning! 🙋‍♀️

P.S. Follow me, (name), for more content like this.

See full post here.

Template #24: Dan Koe

This template is another Tweet that was repurposed into a LinkedIn post.

To implement this template, think of a negative emotion or circumstance that people in your industry experience and then turn it into an action that solves the negative emotion.

Template:

If you’re feeling (negative emotion) do (general action item).

This could be:

Specific action item
Specific action item
Specific action item
Specific action item
Specific action item

See full post here.

Template #25: Niall Cleaver

This LinkedIn post template showcases a truth that you’ve learned in your career.

In short, the framework is “I used to think X, now I think Y.”

Template:

What nobody tells you about (your industry)

(Truth)

Story: What did you used to think and why?

Turning Point: What made you realize that this old belief isn’t correct?

What’s the benefit of the new truth that you believe?

Don’t do (old belief) just because people tell you to. Instead, do Y.

See full post here.

Template #26: Pierre Herubel

Think about the end results that your target audience wants. Use this “iceberg” framework to illustrate the results as the tip of the iceberg and then outline the action items underneath that take time to build yet are required to see the results.

To use this framework ask yourself this question:

What are the results customers want and what are the action items that require significant time to eventually drive those results?

Template:

(Customer): “We need (results) NOW!”

Me: “Yes, but don’t forget THIS principle.”

(X) results are lagging indications

In other words:

(X) results reflect past decisions and efforts, not immediate changes.

So to “(accomplish goal)”, you’ll need significant behind-the-scenes work:

Action item
Action item
Action item
Action item

Founder: “Ok, but why do our competitors get instant results?”

Me:

Point #1 you don’t see
Point #2 you don’t see
Point #3 you don’t see

That’s the Iceberg of Marketing.

Start focusing on the foundations.

Follow me, (name), for daily marketing tips.

See full post here.

Template #27: Stephanie Nuesi

Is there a common expectation in your industry that hits a nerve and many people view as unjust?

If so, you can use this post template to express why the expectation is unrealistic and a solution.

For example, this post could also be applied to the idea that “employees must simply figure out AI.”

You could also flip this template and explain why an expectation that many people view as unjust is actually a reasonable requirement.

The key is to pick a topic with a strong pain point.

Template:

(controversial expectation is/is NOT just)

Anecdote: Explain how you’ve seen this expectation impact people

Argument: Why is this expectation just or unjust?

Solution: 3 actionable ways companies can do better:

Action item
Action item
Action item

Let’s be clear: (Why this expectation might be acceptable in certain scenarios, but not others)

If you’re experiencing this unjust expectation: Do this

If you’re imposing this unjust expectation: Do this

See full post here.

Template #28: Beatrice Vladut

Beatrice is a LinkedIn influencer in her own right, but her top performing post actually happens to be a repost from Charlie Hill.

I decided to include it because it’s an excellent example of a roundup post.

Roundup posts are great for engagement because anyone you include in the content will likely share it with their audience.

Charlie tagged each creator in the comments and he also collaborated with another LinkedIn creator (Noam) to create this post, which further amplified its reach.

And, he also created a graphic with each creator’s name and profile picture.

It’s also useful for LinkedIn readers, as each creator is divided into a specific category, making it easy to find the best people to follow based on their interests.

Even if you’re doing a roundup of marketing experts, you can create categories like “copywriters,” “SEOs,” “LinkedIn ads experts,” “demand generation experts,” “email marketing experts.”

As a side note, this is also why we discuss the importance of branding yourself as an expert in a specific niche in our personal branding guide.

Template:

Step 1: What are the different categories of creators in your niche?

Step 2: Identify about 5 people with substantial followings in each category

Step 3: Create a graphic featuring those five people in each category

Step 4: Tag them in the comments

See the full post.

Template #29: Hatice (Sultan) Kamran

The “starting from scratch to goal” LinkedIn post templates tend to perform well, and this one is no different.

Think of a goal your target audience wants to achieve and then lay out the step by step blueprint you personally used to accomplish that goal.

Note: Make sure the blueprint is something that you personally use to achieve results for your clients. If you don’t have any personal experience using the blueprint to achieve the promised result, it will erode trust.

Template:

I went from (scratch) to (completed goal) in (timeframe).

But if I had to start over from scratch?

Here’s what I’d do from Day 1 (and what I help my clients do now):

Step 1

Step 2

Step 3

Step 4

Step 5

Step 6

Step 7

Step 8

Step 9

Step 10

Now my clients:

→ Dream outcome

Visibility is great.

CTA:

PS. What’s one thing you’d do differently if you started (X) again?

♻️ Repost to help someone skip the hard part.

See full post here.

Template #30: Jeff Gapinski

Think about a general responsibility your prospects have that can be hard.

This LinkedIn post template explains why it may be hard and then provides a potential solution.

However, the humorous graphic illustrating the pain point is likely what made this post perform so well. So instead of just citing the responsibility that can be stressful, think about how can illustrate how it becomes progressively harder in a humorous way.

Template:

(Your prospect’s responsibility) can be a nightmare.

But it doesn’t have to be.

(Your prospects) of all levels at organizations big and small are struggling to meet their goals.

Every day they’re asked to…

→ Difficult expectation

It’s an impossible task when…

→ Variable that makes it harder

Yet somehow, it still falls on them.

It doesn’t need to be this way, but it requires action from the top down to fix.

Here are 3 things we do at (your brand) to combat this that any business could do.

𝟭. Process That Makes Responsibility Easier

→ Specific action items

→ Specific action item

𝟮. Process That Makes Responsibility Easier

→ Specific action item

3. Process That Makes Responsibility Easier

→ Specific action item

It’s simple, really.

Follow (name) for more content like this.

♻️ Share this to help someone keep all of their hair.

See full post here.

Template #31: Kieran Flanagan

Newsjacking is a popular content marketing strategy, and this LinkedIn post template is a perfect example.

Kieran Flanagan jumped on the OpenAI announcement regarding a B2B agent and explained what it does. The beauty of this post is that it required very little effort to produce. He simply reshared the demo video from Open AI and explained what was shown in the video.

However, based on Flanagan’s later comment, the real reason this post likely performed well is that people were worried about the content of the demo itself. It raised the question of how much this new agent will impact sales jobs.

Any time you can find a piece of news that may meaningfully disrupt jobs (or admittedly, create any sort of fear), there’s a good chance it will perform well.

Template:

One sentence explaining the piece of news.

Share: Here’s what we learned from this announcement:

First point
Second point
Third point
Fourth point
Fifth point

We’re going to see (other noteworthy companies do X) – this is huge for the future of (your industry).

Here’s the two (original news) for people who want to watch themselves:

See full post here.

Template #32: Angela Lau

The “no before yes” framework can be adapted to just about any industry.

Whether it’s landing clients, building links, finding the right partner, or building a business that works, this framework is applicable.

Template:

No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No. No.

Yes.

Every no gets you closer to yes.

Only if you don’t give up.

It doesn’t mean A

Instead do B

It doesn’t mean C

Instead do D

You only need one yes.

But you have to be willing to hear a hundred no’s first.

📌 If you feel stuck in X, let’s chat: (your link)

See full post here.

Template #33: Dickie Bush

AI prompt templates perform exceptionally well on LinkedIn, and this post was also gated, which likely further helped its performance.

What are some of the most common prompts you use in your business to achieve a specific outcome?

Template:

Last month, I spent (X) hours creating (X) AI prompts to help you:

Specific outcome
Specific outcome
Specific outcome
Specific outcome
Specific outcome

And tons more.

In other words:

All you need to (achieve ultimate goal) in 2025.

Now, full transparency:

So, now I’m giving you the chance to get my (X) Prompt Library for FREE.

Want access?

✅ Like this post

✅ Comment “PROMPTS”

✅ And send me a connection request if you haven’t yet (so I can DM you)

I’ll send it over via DMs ASAP.

See full post here.

Template #34: Rob Hoffman

This LinkedIn post template gamifies the step by step process to learning any skill.

He even created a graphic illustrating each step like a game.

Template:

“I don’t know how to do X”

Start from level 1 in The (X) Game:

To-do lists = Stressful

Game levels = Exhilarating

Reframe your (X) project as a game, and you’ll become addicted to leveling up.

Here’s my 9-level SEO game:

Level 1: First Step

Specific action item
Specific action item
Specific action item
Specific action item

Level 2: First Step

Specific action item
Specific action item
Specific action item
Specific action item

Level 3: First Step

Specific action item
Specific action item
Specific action item
Specific action item

Level 4: First Step

Specific action item
Specific action item
Specific action item
Specific action item

Level 5: First Step

Specific action item
Specific action item
Specific action item
Specific action item

Level 6: First Step

Specific action item
Specific action item
Specific action item
Specific action item

Level 7: First Step

Specific action item
Specific action item
Specific action item
Specific action item

Level 8: First Step

Specific action item
Specific action item
Specific action item
Specific action item

Level 9: First Step

Specific action item
Specific action item
Specific action item
Specific action item

Completed all levels?

Start again from level 1. The SEO Game never ends.

PS. Need help levelling up? We’ll turn (your skill) into a 7-figure sales channel for your business.

Book a call here: (link)

See full post here.

Template #35: Pablo Srugo

Story based posts perform particularly well, especially if they have an underdog angle.

Think of the last time you saw something or someone with no particularly interesting skills/features except for one special aspect that made it/them wildly successful?

Then, offer their step by step playbook as a lead magnet at the end of the post.

Template:

I met (person) who (did impressive thing) in (timeframe).

Story:

What did they lack? Why were they expected to fail?
What was the one thing they did that delivered outsized returns?
What were the early results?
The later results?
Explain in more detail what they were doing
What’s the lesson someone reading this can learn?

(Link to the playbook)

See full post here.

Template #36: Sam Szuchan

The problem and solution framework is an excellent LinkedIn post template.

Think about your area of expertise (SEO, copywriting, paid ads, design, etc.).

What are the KPIs people use to measure success? Then, provide an action item they can take to solve that KPI.

The key is to keep the action item short and simple.

This post also includes a LinkedIn carousel that is a helpful for capturing attention.

Template:

If you’re having issues on (marketing channel)…

…here’s how to fix them in 10 minutes (or less):

1. Low (KPI)?

Do X.

2. Low (KPI)?

Do X.

3. Low (KPI)?

Do X.

4. Low (KPI)?

Do X.

5. Low (KPI)?

Do X.

Get the full breakdown here:

See full post here.

Template #37: Jacob Klug

Case study content often performs well, and combining it with a trending topic many people are trying to learn (like AI, and specifically, Cursor) makes it highly compelling.

Think about a trend in your industry people are trying to learn.

Create a case study leveraging that trend and then give away the blueprint for free.

Of course, gating this post also contributed to its high engagement.

Template:

We (leveraged a specific trend) to (achieve outcome) in (X time).

I documented every step in a playbook.

This sets the new bar for (trend).

Comment “(word)” + follow me — I’ll DM it to you.

See full post here.

Template #38: Jon Davids

This LinkedIn post template breaks down a large corporation’s growth strategy.

Think about a company in your industry and break down its unique growth strategy.

The hook for this post is also compelling by combining two contrasting ideas and including an element of personal experience.

Pro Tip: Jon Davids is also an excellent copywriter and his skill is likely part of the reason why his content performs so well. Therefore, consider copying and pasting a lot of his copywriting into the LLM of your choice and ask it to write the content in his style. You can apply his writing style to really any of the LinkedIn post templates.

Template:

I just dropped $XXX at a store that has no (contrary to growth best practices).

A bunch of you did too — these guys made $XXX billion last year.

I’m talking about (brand). This company took the (X) bible, tore it to shreds, then lit it on fire.

Here’s what they did next.

1/ Unique strategy

What is this growth strategy?

Why is it brilliant? (use data and real statistics)

How is it a win for them and customers?

2/ Unique strategy

What is this growth strategy?

Why is it brilliant? (use data and real statistics)

How is it a win for them and customers?

3/ Unique strategy

What is this growth strategy?

Why is it brilliant? (use data and real statistics)

How is it a win for them and customers?

4/ Unique strategy

What is this growth strategy?

Why is it brilliant? (use data and real statistics)

How is it a win for them and customers?

(Your take)

Explain the main takeaway from this brand’s growth.

PS. Enjoy this? Then you’ll love my newsletter. My best stuff straight to your inbox. Subscribe at (link)

See full post here.

Template #39: Ankush Gupta

This LinkedIn post template is another list of prompts, but it likely performed well because the creator capitalized on a new trending AI tool.

When a new trending tool is released, use this template to create tactical prompts or action items to help people use the tool to achieve a specific goal.

Template:

(X) (new AI tool) prompts (industry professionals) Need to Try Today!

I’ve put together (X) powerful (AI tool) (industry) prompts that can help you (achieve goal 1), (achieve goal 2), and (achieve goal 3).

Whether you’re working on (specific task), (specific task) or (specific task) —these prompts will make your job easier!

Dive into the carousel to explore all the amazing prompts. 👇

—

P.S. Need help with (skill)? send me a DM, and I’ll be happy to assist you.

Follow (name) for more insightful content like this! 🤓

See full post here.

Template #40: Abigail Clarke

If your goal is simply increasing engagement, this LinkedIn post template is perfect.

Select a buzzword or popular phrase and then explain why you don’t like or agree with it.

Template:

One term I hate?

(buzzword/phrase)

It’s one of those labels that sounds (positive) on the surface but actually (is negative).

Why?

(Explanation)

See full post here.

Template #41: Daniel Bustamante

What’s the 80/20 task/strategy that’s driven the most results for your business?

Once you answer that question, what’s the framework you use to execute that task/strategy?

This LinkedIn post template is simply giving away that task or strategy.

Template:

I’ve landed multiple $X,xxx clients thanks to (channel). And I’ve done it despite…

(NOT having/doing best practices)
(NOT having/doing best practices)
(NOT having/doing best practices)

But the reason it’s worked so well was because I spent hours thinking about my “(channel) format.”

And I intentionally designed it to do one thing:

Make it so extremely obvious that I know my sh*t…

So this week I spent (X) hours creating:

• (X) templates

• (X) AI prompts

• And an (X)-step guide

To help you create your own $X0,000 Newsletter Format in one afternoon.

Want access?

• Like this post

• And comment “(word)”

I’ll DM you a copy for free.

PS – if we’re not connected yet, please send me a connection request so I can DM you the link.

See full post here.

Template #42: Jairo Guerrero

Keyword research is a large part of SEO, and this LinkedIn post is essentially done-for-you keyword frameworks.

What’s a task in your industry that requires many hours that you can essentially complete for users with a resource of frameworks?

For example, it could be 100 email templates (if you’re an email marketer), 100 LinkedIn post hook templates (if you’re a LinkedIn growth consultant), 100 Instagram influencers with 10,000 to 100,000 followers in a specific niche (if you’re an influencer marketing consultant), etc.

Including a screenshot of the resource also captures scroller’s attention and makes it obvious exactly what they’ll get if the comment for engagement.

Template:

101 (X) Frameworks

To Reach (Goal)

(Write out the first 10 resources in your framework so people can understand the value they’ll receive)

Comment “101 frameworks” and I will send you the full sheet

🔁 Re-share and you will have a great day

See full post here.

Template #43: Sam Winsbury

LinkedIn posts that center around the theme of “don’t give up” tend to perform well.

You can take this template and apply it to virtually any significant influencer, from JK Rowling to Colonel Sanders.

Template:

(X) (content, businesses, books, etc.).

(X) ideas.

(X) attempts.

That’s (X) YEARS of constant trial and error.

Most people try (X) times, see no (results), and give up.

Some last (X) times.

Almost nobody lasts until (X).

(What most people think after the first few failures?)

(name) knew how the game worked.

(Explanation of how they stayed consistent)

→ Your first attempt won’t (X)

→ Your first 100 won’t either.

→ But somewhere between 101 and 500, everything changes.

Most people never last long enough to get good.

Stop overthinking. Stop expecting. Stop hesitating.

♻️ Repost this to remind someone to keep going

See the full post here.

Template #44: Sam Jacobs

Sharing internal meetings and processes is always a great way to generate engagement and prove that you know what you’re doing.

Look through your own processes. Which ones are unique? How did you used to do the process, what was the problem, and how do you do it now?

Ideally, also include a video recording of yourself executing the process.

Template:

(Context: What is the process you’re executing in your business?)

(What was the problem?)

Today, my step by step process is:

Step 1
Step 2
Step 3
Step 4

See full post here

Template #45: Luke Redhead

Productivity is a broad topic that applies to virtually all professionals on LinkedIn, so the topic of this post likely plays a significant role in its success.

There are two ways you can leverage this LinkedIn post:

Apply your own productivity routine to this framework
Apply a different topic that’s still broadly appealing to professionals on LinkedIn to this framework (e.g., leadership, communication, etc.) to this framework.

Template:

I rarely (do common action relevant to the topic).

I’ve found it doesn’t help me be the (best communicator, most productive, best leader, etc.).

So instead, these are 3 non-negotiables I have:

1/ Non-negotiable #1

2/ Non-negotiable #2

3/ Non-negotiable #3

(Explanation of why they are important, even if they were hard to adopt. Include specific examples of struggles you had adopting them)

I’ve found:

→ Doing (non-negotiable #1) (provides specific benefit)

→ Doing (non-negotiable #2) (provides specific benefit)

→ Doing (non-negotiable #3) (provides specific benefit)

The truth is:

You rarely need to (follow grueling best practice).

That’s what builds a sustainable business that you love waking up to.

See full post here.

Template #46: Kalash Jain

There are a few reasons why this LinkedIn post likely performed well:

The hook is stellar
The value offer saves the team significant time and money (over $10k per month)
It leverages a popular trend most people don’t really understand yet (how to use AI)

Think about how you’re using AI in your own business.

Pick a specific process you’ve used AI for and then create a hook like this

Template:

If (AI tool) and (marketing leader) had a baby… it’d be THIS

It plans.

It writes.

It creates.

It scales.

All your tools, your strategist, replaced by one $19/month AI CMO.

Welcome to the new era of advertising.

We just tested the new (tool) and these (results) were made using it

This thing plans, creates, and runs high-performing ad campaigns from scratch.

We used it to generate full ad concepts like these 👇

See full post here.

Template #47: Matt Swain

This thought leadership post from Matt Swain makes the argument that vanity metrics aren’t particularly helpful.

What’s a KPI or metric many people in your industry use to measure success that actually isn’t effective? And why is that metric ineffective?

Then, apply it to this framework.

Template:

Your best (output) won’t (generate vanity metrics).

But it will (indication that it’s working).

Anecdote #1 of what’s happening behind the scenes

Anecdote #2 of what’s happening behind the scenes

Anecdote #3 of what’s happening behind the scenes

Lesson learned

See full post here.

Template #48: Sheriff Shahen

What’s a desirable outcome you consistently achieve that your target audience wants?

Then, outline the 80/20 of the seven things that helped you achieve that accomplishment.

Template:

I (accomplished goal) for (X) months straight as a (profession).

Here’s the blueprint.

Most people (fall short of their goal) at some point. I refused to let that happen.

Here are the 7 things that made the difference:

𝟭. Action/principle: