Here are a couple of startling stats to start your morning:
- $9 billion. That’s the amount of money spent worldwide on ebooks in 2015.
- $21.3 billion. That’s the amount of revenue from online education in the U.S. alone in 2015.
And let’s not forget that mobile usage is off the charts, podcasts are growing in popularity every day, and software as a service is a new business norm.
This is great news for anyone hoping to build a business around the growing market of digital commerce.
But what exactly is digital commerce?
Watch our short video for digital commerce
With help from our friends at The Draw Shop, we whipped up 12 definitions from our new Content Marketing Glossary into short, fun whiteboard animated videos.
Here’s our video for the definition of digital commerce:
Animation by The Draw Shop
And for those of you who would prefer to read, here’s the transcript:
Digital commerce is what happens when a buyer gives a seller a predetermined amount of money in exchange for a digital product. The seller could be a single person or a company. That’s simple enough.
But what is a digital product? Think software, online training courses, ebooks, streaming media, fonts and graphics, photographs, iPhone apps, online casino tokens, desktop wallpapers, software as a service, video games, music files, and membership subscriptions.
In other words, non-physical products that exist only in digital form. So, the buying and selling of these products is known as digital commerce.
Once a digital product is created, set up, and proven to sell, it can become, in many ways, a passive, long-term source of profit.
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Click here to check out this definition on YouTube and share it with your audience. You’ll also find 11 additional Content Marketing Glossary videos.
Let’s make your digital dreams a reality
Digital Commerce Academy (DCA) helps you build the business of your dreams by teaching you how to create and sell profitable digital services and goods without squandering time and money, stumbling to find the right path, or making unnecessary mistakes.
DCA features full-length courses (including Brian Clark’s Build Your Online Training Business the Smarter Way), 20+ webinars featuring in-depth case studies and education on cutting edge tools, as well as Q&As with the Rainmaker Digital team.
The doors to DCA are currently closed, but we are reopening them very shortly. Join the waitlist below today to get an exclusive offer when DCA reopens.
Reader Comments (1)
Rohan Bhardwaj says
Hope you are doing fine.
Who better than you guys to define the digital commerce…
I am in love with this videos, short and to the point. Digital commerce is the future for many budding entrepreneurs. Many problems could be solved with digital products. This idea is cool.
Have a great weekend. 🙂
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