Lawrence Peter “Yogi” Berra is a fifteen-time All Star and three-time MVP. He played in 14 World Series games. But…
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Copywriting Articles and Advice
The latest copywriting articles and advice from Copyblogger. For an introduction to copywriting, check out Copywriting 101.
The Problem with Waffly Headlines
Five Easy Steps to Editing Your Own Work
Are You Writing With Clarity?
Six Common Punctuation Errors that Bedevil Bloggers
Landing Page Makeover Clinic #7: Mindmap-Ebook.com
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Clever vs. Descriptive Headlines: Which Works Better?
I have a confession. I absolutely love clever word play. Puns, turns of phrases, neologisms, Spoonerisms, etc… I love them…
Radiohead, The 4-Hour Work Week and the Importance of Raving Fans
Landing Page Makeover Clinic #6: EMKPress.com
Steal This Copy: Finding Inspiration in the Work of Other Writers
What is a Copywriter’s Most Valuable Trait?
