This blog is all about marketing with words in a social media context. From the interactions with our readers, to…
on
The RSS Imperative
Snarky Doesn’t Sell
This Article Rocks… I Guarantee It!
Long Tail Wind
“Kids Eat Free” and Other Irresistible Offers
on
Now Featuring Benefits!
One of the most repeated rules of writing compelling copy is to stress benefits, not features. In other words, identify…
Blog Pimping
To Be or Not to Be?
SEO Copywriting is Dead
Don’t Read This or the Kitty Gets It!